Digital Identity
Web Designweb
The connection
between the real identity
and the digital one.
When it comes to creating a website, we seek to not only have an online presence, but also foster a sense of community. Today, there is a wide range of possibilities to explore when developing a customer’s digital identity. Besides promoting the “digital brand,” we shall continue to take into consideration that the digital world offers the opportunity to create new business models.
Create a personal brand
We think about our Insight / expertise that we aim to convey. While it is true that when you type ‘Fashion Blog’ on Google, approximately 575,000,000 results appear (curiously, if you write ‘Mariano Rajoy’, only 19,800,000 results appear).
So, We seek to create a voice by developing a personal brand so that it stands out from all the content that is on the web.
So, We seek to create a voice by developing a personal brand so that it stands out from all the content that is on the web.
Promote dialogue between the brand and potential customer.
We can achieve this through videos to get closer to the user highlighting what benefits the client will receive. You have to create a close language avoiding being generalists when we describe services and benefits.
Position online
Define exactly how we are going to position ourselves online. The completed projects section is an excellent opportunity to create better communication generating marketing content. For example: presenting projects carried out as articles, adding videos, images that highlight the message you want to give yourself.
Action Plan
Create an action and communication plan, channels to make our services visible to our clients with the right tools and resources.
Email Campaigns
